The visual identity of my graphics are built around classic hockey graphics that needed a refresh through expressive typography, vibrant color combinations and fun layouts to ensure a strong presence, while maintaining a friendly tone.
The final result is a bold, culturally-led brand world that feels playful, sporty and memorable.
(Please note that logos such as the NHL graphics and team logos are being used via fair use for an educational project)
Hockey Graphics
A bold HUD as dynamic as hockey itself, featuring a spinning puck that highlights unique events like the Winter Classic.
Takeaways: Opportunity to redesign hockey scoring HUDs for new fans: simple, easy-to-read displays with eye-catching visuals that make the game more engaging.
