This self-directed project reimagines a modern hockey broadcast HUD and promotional graphics to better engage newer, younger audiences while still serving experienced fans. I developed clearer, more dynamic on-screen informational visuals incorporating motion design, 3D elements, and social media campaign graphics. The result is a unified visual identity that blends high-energy sports culture with fun, contemporary design.

(Please note that logos such as the NHL graphics and team logos are being used via fair use for an educational, non-commercial mockup design student project)

Hockey HUD Concept & Digital Campaign

Unofficial concept — educational use only

A bold HUD as dynamic as hockey itself, featuring a spinning puck that highlights unique events like the Winter Classic.

Takeaways: Opportunity to redesign hockey scoring HUDs for new fans: simple, easy-to-read displays with eye-catching visuals that make the game more engaging.

Unofficial concept — educational use only

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